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Xiaomi Mi MIX Alpha appears on Mi India site; Mi Stores across country to showcase it

Last year in September, Xiaomi unveiled the Xiaomi Mi 9 Pro 5G along with Xiaomi Mi MIX Alpha. The latter was announced a concept phone featuring a marvelous wraparound display. It was announced with an exorbitant price tag of 19,999 Yuan (~$2,915). The smartphone was expected to release in China in December, but it hasn’t hit the market yet. Xiaomi India today jumped the gun by listing the Mi MIX Alpha on its website. According to PriceBaba, the Mi MIX Alpha will not be made available for purchase in India. Instead, the Chinese firm will be allowing people to experience the magnificent device at Mi Home Stores across the country.

Showcasing the Mi MIX Alpha at its stores without making it available for purchase seems to be a strategy to build the awareness of the Mi brand. Xiaomi’s Redmi is highly popular in India, but its high-end Mi branded phones like Mi MIX 2 from 2017 and Mi 5 from 2016 haven’t done well in the country. The more affordable Mi A-series Android One phones are quite popular in the country.

The Chinese firm is reportedly gearing up to launch the Xiaomi Mi Note 10 smartphone that features 108-megapixel penta-lens camera setup. It is speculated more phones under the Mi branding will be arriving in the country..

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Xiaomi Mi MIX Alpha specifications

The Mi MIX Alpha is a 5G smartphone that houses a 7.92-inch flexible S-AMOLED display with 2250 x 2088 pixels resolution support. The display is integrated with an in-screen fingerprint reader. It runs on MIUI 11 based Android 10 OS. The Snapdragon 855+ mobile platform powers the device along with 12 GB of RAM. It is equipped with UFS 3.0 512 GB of internal storage.

There is a vertical camera strip on its rear that includes a 108-megapixel main lens, a 12-megapixel telephoto lens with 2x optical zoom support, Dual Pixel PDAF and laser autofocus and a 20-megapixel ultrawide lens with laser autofocus. It lacks features like selfie camera, microSD card and 3.5mm audio jack. The rear cameras can be used for capturing selfie shots with the rear display portion working as a viewfinder. The phone has a 4,050mAh battery that supports 40W fast charging.

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