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Fitbit smartwatches and trackers now on Google Store shelves


Google last month announced the acquisition of fitness wearable manufacturer Fitbit after several months of speculations. As an aftermath of the acquisition, some of the brand’s wearable devices are now on sale on the Google Store.

The Fitbit watches and trackers are listed alongside Google Pixels and Nest gear and can be purchased right from the Google Store. There are presently four Fitbit products on sale in the Google Store and they include the Fitbit Sense, Versa 3, Inspire 2, and Fitbit Charge 4. The smartwatches are on sale exclusively in the United States.

Regardless of the listing on Google Store, the smartwatches are still on sale on Fitbit’s on the store as well a by other retailers. The prices still range from $329 and below which is consistent with the prices on other channels. The good thing about the Google Store listing is that the consumers now have the option to buy these products while also buying unlocked Pixel smartphones and even fund the purchase with the same financing option.fitbit


The Fitbit Versa 3 is even listed on the Google Store homepage, right next to the new Nest Thermostat and Google Pixel Buds. The Store has even gotten an exclusive Fitbit products tab at the top row which takes users directly to the product page. The store’s redesign includes a banner about Google’s acquisition of Fitbit and it leads to the Fitbit landing page.


Google also included some outbound links to the Fitbit store for other products not listed on the Google Store such as watchbands and chargers, the Aria Air smart scale, as well as the monthly Fitbit Premium subscription service.



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